Belvedere's Garth Foster chats Single Estate Rye and how vodka is innovating to keep up with the other spirits
Garth Foster is the Belvedere Vodka's Brand Development Manager for Australia and New Zealand.
Garth was a bar and venue manager for many years until "vodka chose him" and he was recruited by Moet-Hennessy Australia. He takes us through how they are innovating to keep up with the other spirits categories, a review of their Single Estate Ryes and more.
You can listen in the player above, on Apple Podcasts or Spotify.
Key Points
00:30 | Pouring Ribbons at Hains & Co. |
05:30 | Why vodka chose Garth |
07:00 | How Belvedere is unique |
10:00 | Staying on top |
12:30 | Vodka raw materials & Belvedere Single Estate Ryes |
15:20 | Purity vs character |